Friday, April 12, 2013 service to close

Just received an e-mail from Pudding team this evening that read:

"Dear users,

This is the first and the last notification e-mail from

February 13th, 2012, was the day when went out into the world.
During the one-year period, had an unforgettable experience with over 3 million downloads, 1.8 million users, and millions of photos shared by users all around the globe. The excitement of’s first launch last year hasn’t even died down yet, and we are deeply sorry to deliver the sad news.

  1. service will close on May 20 (Monday), 2013.
    Due to internal affairs, it was difficult to continue providing service. We are deeply sorry to our ardent supporters who loved, and we ask for your kind understanding. You will not be able to log into after May 20, 2013. Your personal information (including account name and photos) will be terminated after May 20, 2013.

  2. Download photos previously uploaded on
    We will provide photo back-up service from April 22 through May 19, 2013. You will be able to download photos on your PC. This includes photos and texts that you uploaded on, and profile/ following and follower list/ comments/ likes/ newsfeed will be excluded from back-up service.

You will be able to download photos on your PC starting April 22.

We would like to thank you all once again for your ardent support and love for
It was a true privilege for us to be with all the caring Pudding friends. We will always remember your kind advice and support.

- From, Pudding Team"

With so many photo sharing and camera apps around, it's not a surprise that will not be able to sustain, especially with competition from Instagram. RIP, you will be missed.